Working too hard
for too
little money
We help you work less for more money...
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we help reduce the downward pressure on your prices
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we help reduce your customers complaining over price
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we help you increase your margins
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we help reduce the number of customers that aren't paying you on time
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we help to increase your bank balance
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we help to stop you working too hard and too many hours and ultimately
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We help you make enough money
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The most common underlying change to achieve these is the correct way of pricing.
Unfortunately most businesses use emotional pricing, which comes from a lack of understanding of pricing strategy; reacting to gut feel and emotion rather than the facts. Rather than from a proper understanding of the numbers.
Without understanding the numbers, pricing strategy and price psychology most small businesses end up competing on price with no real differentiation in the market.